So, Mark Zuckerberg finally tried the Apple Vision Pro and compared it to the Meta Quest 3
He says:
– Quest is 7x less expensive yet way more comfortable
– Quest is better for gaming, Xbox, YouTube
– “I’m surprised how much better Quest is better for majority of things”
My biggest takeaway:
The future of ads feels like his IG post.
This is real. No marketing talk, just saying it as it is.
Zuck’s Apple Vision Pro feels like I’m listening to a tech reviewer not a guy worth $165B.
I feel like I’m having a convo in a living room with my friend Mark. You feel his enthusiasm.
Reminds me of the Kayne Superbowl ad. The guy spent $7M and took a 30s selfie video. Highly effective. He sold $19M of product within 24h of that video.
So my point is, if you’re creating an “ad”
More living room, less high budget.
Be real.