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Thursday, August 11, 2022

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    Did Obi Cubana Really Pay Portable ₦50m To Promote His New Drink, Odogwu Bitters?

    Apart from Portable, four other street credibility celebrities were unveiled by Obi Cubana to promote his new drink.

    They are Broda Shagi, Zubby Michael, Alex Ekubo, and MR Jollof.

    Does it mean that all these guys charged 50 million each to be the bitter drink brand ambassador?

    You see, that Portable claim of being paid 50 million to be a brand ambassador seems to be a marketing stunt.

    For proper emphasis, Davido, an A-list artist, charges between 20 and 50 million for brand influence and brand ambassadorship depending on the strength and size of the brand.

    Mercy Johnson, an A-list actress, charges between 5 and 7 million naira per annum for the same role.

    For Portable then, an upcoming artiste, well -loved- by the street with only one hit song to charge 50 million is very strange as an communication and marketing expert but again, what do I know Kwanu?

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